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Social Media
The social media cage match of the century
Metrics vs. Engagement – which is better?
Paper or plastic? Coke or Pepsi? Mac or PC? Metrics or engagement?
This century’s business battle isn’t a taste preference or the latest gadget, it’s all about measuring your brand in the social media landscape.
Crowdsourcing. It’s a buzzy social media word you’ve read in blogs or business pubs; basically you ask your customers to give their input or ideas on your brand. It seems so easy and the results stretch out as PR talking points for weeks. But is it right for your company?
Join us for Social Media Week Chicago
Say hello to the end of summer. The kids are off to school, mornings are cooler, the grill is in hibernation, and there’s a buzz about pumpkin everything. Fall is nigh.
-- Part 1 of our Social Media Toolbox Series --
Using infographics to enhance your social media presence
Your Facebook profile is a thing of beauty. You’re following all the right people on Twitter (and they’re following you back!). Your LinkedIn company profile is complete and you’ve posted quality content that got you noticed. Congratulations! You are winning at social media, sort of.
We’ve established that Facebook is the go-to social media outlet and millennials flock to...
Bless me Father for I have social sinned.
There are no innocents; if you have at least one account, you’re a social sinner. What’s an embarrassing photo or rant-filled update between friends, right? Wrong.
Social media is an ever changing beast. Change or die, we say! New sites pop up daily that might to be similar to what’s already out there, while others are a new concept altogether. It is always important to keep up and stay ahead of those sites.
If you’re in the tech industry, have a small business, or a start-up, then you’ve probably heard the word “co-working.” If you don’t know what we’re talking about, then let us tell you… Basically, a co-working space is a place for you to work in a shared office environment—meaning multiple people from multiple companies share the same space.
Most American’s spend a majority of their free time on different social media sites. But does that mean men and women spend the same amount of time on these sites? According to Pew Research Center, women actually use social media more, but only by an 8% margin between the two genders.
