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Metrics vs. Engagement – Which is Better?

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Metrics vs. Engagement – Which is Better?

The social media cage match of the century
Metrics vs. Engagement – which is better?

Paper or plastic? Coke or Pepsi? Mac or PC? Metrics or engagement?

This century’s business battle isn’t a taste preference or the latest gadget, it’s all about measuring your brand in the social media landscape. 

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